COMPANY / ABOUT US
Welcome to
Synergetic Thinking
Technology is just a tool, not a solution by itself. We believe in developing solutions backed by thorough business understanding, robust data and rigorous analytical thinking.
The Perfect Ratio
Our business is built on the principles of balance and proportion in everything that we do, so that the right combination of factors complement each other rather than compete.
We call this balance the Perfect Ratio.
Ideas Solutions
We are experts at transforming business ideas into software solutions, using the right mix of domain expertise, business process understanding, technical expertise and leadership. This is the core of our business.
Business Technology
We carefully balance business objectives, technology, cost, and time to transform ideas into real-world solutions. Rather than pursuing technology for its own sake, we use it as a tool to achieve business goals.
Work Balance
Our culture embraces flexibility, allowing us to maintain a healthy equilibrium between work demands and family needs, while upholding client commitments.
Learning Growing
With technology evolving at an unprecedented pace, our commitment to balance has enabled us to navigate industry shifts and sustain positive growth year after year for nearly two decades.
30+years
INDUSTRY EXPERIENCE100+
HAPPY CLIENTS500+
PROJECTS250+
TEAM MEMBERSThe Face of Customer Analytics
At Customer Analytics, our experienced and visionary leadership team drives innovation, keeping us at the forefront of the customer analytics industry.
Mike Knight
Founder & Mentor
Swami Rajagopalan
CEO
Rajesh Balchandran
President & COO
Ganesh Radhakrishnan
Chief Technology Officer
Holly Szutkowski
CFO
Michael O’Malley
Senior Vice President, Strategy and Growth
Ed Wallander
Vice President, Client Engagement
Sujatha Subramanyan
Vice President, Analytics & Business Solutions
Ganesh Rangarao
Vice President, Learning & Development, IT Service Management
Shobana Soundararajan
Vice President, Data Management & BI solutions
Stalin Murugadoss
Vice President, Enterprise Architecture & Business Solutions
Ganesh Kumar Alagiri
Director, HR & Operations
Qingtian Zhou
Director of Analytics
Thennu Annamalai Solaiappan
Director, Quality Assurance
Trusted Partnerships Across Industries
Our client relationships are long standing, and characterized by both breadth and depth. We become true partners for our clients, providing critical technical, business and operational support that keeps their business running smoothly.
Our clients are spread across a variety of domains and industries.
Services
Data Management
Data Warehouse Design and Development
BI and Reporting
Machine Learning and Analytics
Custom AI Solutions
AI Chatbots
Custom Application Development
System Integration
Business Process Automation and RPA
IoT Device Solutions
Production Support and System Monitoring
Quality Assurance 
Load and Performance Testing
Offerings
- DWDataWorks 360
- BXBI Xpert 360
- RIRetail AI Insights 360
- PLPBILens 360
- STSmart IoT Data Track 360
- AIAI Assist 360
Industries
Mattress
University Operations
Furniture
Kitchen Appliances And Cookware
Flooring
Healthcare Data Processing
Hospitals and Patient Management
eCommerce
Specialty Insurance
Greenhouse and Farming Operations
Retail Stores
Industrial Coolants and Lubricants
Domains
Retail
B2B
Healthcare
Education
Manufacturing
Supply Chain, Warehousing and Transportation
Finance
Insurance
Operations